The journey

Not a plan you download. A relationship that's rebuilt around you.

Coaching with me starts with a conversation and never stops being one. Here's how it unfolds, from the first call to the season after your goal race.

1The conversation

A free call, before anything else.

Twenty minutes with me. Your goal, your history, your weekly mileage, what's worked and what hasn't. An honest read on whether 1-on-1 is the right call for you, and sometimes it isn't.

  • No payment, no pressure, no script
  • You leave knowing exactly what coaching would look like
  • If another cycle on your own is the smarter move, I'll say so
Coach Johnny Crain coaching at the track
2The assessment

Your starting line, measured.

Before the first workout, I build the full picture: your training history, a gait clip, your VDOT, heart-rate zones set properly, and how your body is actually recovering. The plan starts from where you are, not where a template assumes you are.

  • Training history and the honest version of your week
  • VDOT and heart-rate zones, calibrated to you
  • A gait and form review from a short phone clip
  • HRV and recovery patterns, read for what they mean
Coach Johnny Crain watching athletes work through a strength session
3The weekly build

A plan written by hand, tuned every Sunday.

This is the engine of the whole thing: constant communication. A question at 11pm before a workout, a brutal week at work, a niggle in your calf, a race you saw online and now want to run. I answer personally, and the plan moves with you.

  • Hand-written and updated every week
  • Direct text access, real conversation, not a support queue
  • Form clips reviewed whenever you send them
Coach Johnny Crain with a pen in hand reviewing an athlete's training data on his laptop
4Race week

You show up knowing exactly what to do.

A full strategy session before every goal race. We walk pacing, fueling timed to mile markers, and a mile-by-mile plan for how the day should feel and unfold.

  • Pacing and fueling decided in advance, not on the start line
  • A plan for the dark patch, because there will be one
  • The taper that has you sharp, not flat
Coach Johnny Crain crossing a half-marathon finish line hand in hand with two athletes at 1:20
5The long game

One race is a chapter. I plan the book.

Base, sharpen, race, recover, build back stronger. Season-long periodization that compounds, so your fastest years are the ones still ahead of you.

The part most plans skip is the week after your goal race. We take real recovery first, then decide together what the next cycle is actually for: a longer base if your aerobic engine is the limiter, a speed block if your top end is, or a deliberate off-season if the last build took more out of you than it gave back. Choosing that on purpose, instead of drifting into whatever race is next on the calendar, is what makes the following cycle start from a higher floor.

  • Periodization across seasons, not just one build
  • Recovery and off-season planned with intent
  • Each cycle starts from a higher floor than the last
James celebrating at a 10K finish line

It starts with a twenty-minute call.

Free, and no payment until we both say yes. The roster is capped at 20 athletes.

Book your intro call
Prefer to apply in writing? Start here